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SleddMary_ValerieCaseyKeynote_front.jpgPhoto of Valerie Casey Keynote courtesy of www.marysledd.com

SXSW® Interactive features five days of compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders, the incredible new SXSW Trade Show and an unbeatable lineup of special programs showcasing the best new digital works, video games and innovative ideas the international community has to offer. Join us for the most energetic, inspiring and creative event of the year, taking place March 11-15, 2010 in Austin, Texas.

The Latest Bits & Bytes from SXSW® Interactive

SXSW 2011 Open for Business

SXSW 2011 will mark the 25th edition of an event that draws over 30,000 creative professionals from around the world to Austin each March. Born in a time before the web, email, or smart phones, SXSW history bridges the analog and digital eras. As wireless communication has connected people with the entire planet from their desktops, the need for face-to-face encounters has only grown. The value of meeting people to share ideas and do business is what makes SXSW work.

Posted by Roland on 07/28/2010

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Interactive Podcasts: No Straight Lines: Straight Line Thinking Stops Here

IA-Podcast-Icon-2010.jpg''I needs we, to truly be I,'' wrote Carl Jung, and that is why we as a species are on a quest to rediscover our role in society. Humanity, deconstructed, over the last 50 years, to the point of deconstruction is deploying technologies of cooperation to regain its true identity. The rise of the networked society is no accident, and a new philosophy is needed to help us with our quest.

Posted by andrew on 07/21/2010

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SXSW on YouTube: On the Road with Dharmesh Shah

In the months leading up to the 2010 event, the SXSW Interactive team traveled around the country hosting a series of networking mixers. Ingrid Vanderveldt, host of On the Road with iV, and Lyn Graft, founder of LG Pictures, came along for the ride to talk with SXSW alumni and some first time SXSW speakers about what SXSW means to them.

Once the festival began, Ingrid got the chance to talk with Dharmesh Shah, founder of HubSpot, Inc. just after his panel with HubSpot co-founder Brian Halligan "Inbound Marketing: Get Found Using Google, Social Media, and Blogs".

Posted by christine on 07/21/2010

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Interactive Podcasts: The Era of Crowdsourcing: Guiding Principles

IA-Podcast-Icon-2010.jpgCommunities of skilled people can serve as platforms for sourcing ideas, work, and solutions across industries. But how can we ensure that the new era of crowdsourcing actually empowers those that participate? There are dangerous trends in the world of crowdsourcing, and some principles are required to make this new ecosystem endure over time. In this panel, a group of concerned leaders will discuss the trends and propose some guiding principles for all to consider.

Posted by andrew on 07/21/2010

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Image Space Media Launches AdStart

FITS.jpgImage Space Media was one of a few select companies to participate in the SXSW 2010 Launch Package. Building on their successful participation at SXSW 2010, they have recently announced the creation of AdStart, a service that lets businesses easily create fully customizable ad campaigns.

Posted by Peter on 07/21/2010

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Interactive Podcasts: Engines of Sociality: 2010 and Beyond

IA-Podcast-Icon-2010.jpgThe explosion of the real-time web enables an unprecedented level of social interaction and information exchange. Yet tools have been lacking to effectively separate signal from noise and help users keep up with the sheer volume of real-time sources. The dominant web search paradigms are largely inadequate for this new medium. I will describe the transformative technologies and paradigms on the horizon in 2010 that will power the new augmented sociality, including the social filtering, personalization, and contextualization of real-time messaging.

Posted by andrew on 07/20/2010

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SXSW Alumni News: Chris Sacca, Seth Priebatsch & Lew Moorman

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SXSW Alumni News includes tech industry leaders who contributed their expertise to the 2010 SXSW Interactive Festival and officially participating new media companies. Make face-to-face connections with decision-makers, leading-edge adopters and trend-setters at the 2011 SXSW Interactive Festival, scheduled March 11-15 in Austin, Texas.

Posted by adrienne on 07/20/2010

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Interactive Podcasts: Music 2010: Playlists, Networks, Radio & Numbers You Need

IA-Podcast-Icon-2010.jpgTechnology has opened floodgates to a sea of music marketing resources and overabundance of data generated by behaviors and transactions. What are the most important numbers & what do they mean? What numbers are missing? Examine complex human interactions with music online: learn to define & synthesize data generated by music consumption.

Posted by andrew on 07/20/2010

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Interactive Podcasts: Does My Sh*t-Talking Really Help Your Brand?

IA-Podcast-Icon-2010.jpgWe've heard that ''all press is good press.'' But during SXSW 2009, several panels provoked heated audience debates over a new variation: is social marketing successful if people talk about it? Controversial campaigns such as Whopper Sacrifice warrant a discussion about what really makes social media successful... and what doesn't.

Posted by andrew on 07/19/2010

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SXSW Alumni News: Nina Hartley, Tim Hwang, Ben Huh & Ze Frank

alumni_news_title_sm3.jpg
SXSW Alumni News includes tech industry leaders who contributed their expertise to the 2010 SXSW Interactive Festival and officially participating new media companies. Make face-to-face connections with decision-makers, leading-edge adopters and trend-setters at the 2011 SXSW Interactive Festival, scheduled March 11-15 in Austin, Texas.

Posted by adrienne on 07/19/2010

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