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SXSW10_SkyHighPhotography_519_0.jpgAerial shot of Auditorium Shores Stage. Photo Courtesy of SkyHigh Photography.

The SXSW® Music and Media Conference celebrates its 25th Anniversary in 2011. Reaching a quarter of a century of being the biggest and most anticipated convergence of all things music, SXSW is ready to keep the reputation alive by programming the best event yet.

By day, thousands of conference registrants network in the halls of the Austin Convention Center on their way to do business in the SXSW® Trade Show, sit in on informative panel discussions featuring some of the industry's key players, gain insight from legendary keynote speakers or plan out their abundant party schedules. At night, SXSW showcases hundreds upon hundreds of musical acts from around the globe on over eighty stages in downtown Austin. All this and so much more, combine to make SXSW one of the most revered music events, year after year.

The Latest News from SXSW Music

SXSW 2011 Open for Business

SXSW 2011 will mark the 25th edition of an event that draws over 30,000 creative professionals from around the world to Austin each March. Born in a time before the web, email, or smart phones, SXSW history bridges the analog and digital eras. As wireless communication has connected people with the entire planet from their desktops, the need for face-to-face encounters has only grown. The value of meeting people to share ideas and do business is what makes SXSW work.

Posted by Roland on 07/28/2010

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SXSW 101: What is SXSW?

ACC-Exterior_credit-Amy-Pri.jpgWe know SXSW is a large and sometimes daunting event - with so much activity going on, it can be hard to really experience everything the event has to offer. That's why we created SXSW101. Featuring pertinent SXSW information for both newcomers and veterans, SXSW 101 will regularly answer frequently asked questions and highlight helpful aspects of the SXSW website to help you make the most of the event.

Posted by adrienne on 07/28/2010

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RIP Andy Hummel of Big Star

We were saddened to hear of the passing of Big Star's founding bassist Andy Hummel yesterday at the age of 59. His death comes just four months after he was at SXSW 2010 for "I Never Travel Far Without a Little Big Star," a panel that turned into a tribute after the sudden death of band member Alex Chilton.

Posted by jill on 07/20/2010

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The Daily Chord - Tuesday, July 20

Posted by jill on 07/20/2010

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The Daily Chord - Monday, July 19

Posted by sxswadmin on 07/19/2010

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The Daily Chord - Friday, July 16

Posted by jill on 07/16/2010

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GBV Reunion Turns into Full Tour

gbv_lowres.jpgWhen it was announced that SXSW alums, lo-fi, indie rock favorites Guided By Voices were reuniting for the Matador 21st Anniversary celebration in Las Vegas, excitement was through the roof. But now that they've announced a full tour with the "classic lineup," the fervor cannot be contained.

Posted by stacey on 07/16/2010

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YouTube Treats: Holy Fuck at SXSW 2010

Right before the May 2010 release of their third full-length album, Latin, Holy Fuck graced the stage of The Mohawk in Austin for an unforgettable performance at SXSW 2010.

Posted by adrienne on 07/15/2010

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SXSW 2010 Music Panel: Rumors of My Demise: Do Artists Need Labels Anymore?

Have the major labels outlived their usefulness? The panel Rumors of My Demise: Do Artists Need Labels Anymore? addressed this question during the SXSW 2010 Music Conference. Dez Dickerson, President/CEO of Pavilion Entertainment moderated this panel that he sent in via PanelPicker.

Posted by jill on 07/15/2010

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